Michael McGinn Design Office	Selected Work About Us Contact	Designtex Gallery A4 GKD Metal Fabrics Herman Miller Kenneth Cole Kohinoor Moroso Wave Binder	< 02 of 11 >	Product Fixturing Repositioning of the Kenneth Cole Reaction line began with a new outlook for retail environments and fixturing programs. The redesign was informed by a visual language grounded in lightness, industrial references, and an honest use of materials.